A brand audit is a comprehensive analysis of a company’s brand, including its strengths, weaknesses, opportunities, and threats. It typically includes an examination of the brand’s positioning, messaging, and visual identity, as well as its […]
Dars Consulting developed SUNRISE PROJECT for national and regional branding campaigns on the BBC World News TV channel in 2018. There were over ten SUNRISE advertising campaigns aired since BBC World News broadcasted the first SUNRISE video in November 2018. We invite you to watch SUNRISE videos, to explore exciting opportunities, to learn more about SUNRISE PROJECT and to plan the SUNRISE of your destination on the global TV channel BBC World News.
More and more engineering companies are looking for a branded content format to accurately promote their values and position their brand precisely in the right marketing niche. One of our favourites is Walpole’s campaign produced […]
Information support of the brand
Quality information support of the brand is a tremendous intellectual work. It includes preparation of the concept of the brand’s positioning and its promotion in the country and the world, formulation of unique competitive advantages […]
Dars Consulting works with Taboola since 2021. We introduce Taboola technology to Dars Consulting clients and help them implement solutions developed by Taboola to grow revenue, engagement, & audience. Taboola acts as a search engine […]
NEW TASTE is an exciting new opportunity for the international food industry. A unique multimedia project came to life on the best media resources of the global broadcasting corporation BBC. NEW TASTE will introduce the best national […]
Bringing Azerbaijan to the world
Dars Consulting launched its “Bringing Country to the World” event series in 2014. The first event, “Bringing Azerbaijan to the World,” was held in Baku in partnership with the BBC World News team. The success of the event has led to further events in the series, promoting cultural exchange and international cooperation.